TWO YEARS FULL TIME COURSE

     The knowledge and skills required to plan, and manage marketing function which has emerged as a special discipline is highly valued in all industry sectors including business, tourism and other services. M.M.M program is a mix of marketing related and general business courses. The course emphasizes the study and creation of business application rather than mere marketing.

Semester I		Semester II
	Principles & practices of management		Agricultural Marketing
	Principles of marketing		Industrial marketing
	Marketing Research		Sales Management
	Consumer Behavior		Communication Skills
	Advertising and Sales Promotion		Indian economic environment
	Field work		Distribution Management and Global Logistics
Semester III		Semester IV
	Tourism Marketing		Marketing and the Laws
	Organizational Behavior		Strategic Marketing
	Retail marketing		Operations Research & Quantitative techniques
	Services Marketing		Entrepreneurships development
	International marketing		Fundamentals of Information Technology
	Managerial Economics		Fundamentals of Management Accounting
	Project work